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Joseph's

1775 Historic Route 66, Santa Rosa, NM
Phone: 575-472-3361

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Joseph's restaurant has been operated by the Campos family since 1956. It was formerly the La Fiesta Cafe and became Joseph's when the next generation of Campos took over in 1985. La Fiesta started out as a drive -in and became a full service restaurant after only a couple of years and later became Santa Rosa's first cafeteria style restaurant. The building received a couple of additions to accommodate a Route 66 gift shop and a bar.

The Fat Man logo originally belonged to the Club Cafe which was located down the street a bit . Several years after the Club Cafe closed in 1991 the Campos purchased that building and brought the logo to Joseph's.

Photo(s): 2012