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Lariat (Lodge) Motel
708 Historic Route 66. Moriarty, NM 87035
Phone: 505-832-5158
Paul & May Danneville built the Lariat Lodge in 1957, besides the
guest rooms, there was a cafe and a Texaco gas station. The cafe and gas
station are long gone. The guest rooms originally featured steam heat,
and televisions. The building has been significantly remodeled over the
years with the gable roof and entrance canopy added.
The
neon tubing on the "Motel" sign was in place when we went
by in 2013. But it's missing on the "No Vacancy" part. The
neon tubing must be far out from the sign board a ways because it cast
quite a shadow. The "Lariat" part of the name is a simple
backlit sign.
A fair number of these smaller Mom and Pop motels still operate as
tourist motels while many others, if not most, now focus on a longer
stay guest.
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Vintage Advertising Highlights
m LARIAT
LODGE
U.S. Highway 66 - Moriarty, New Mexico
11 Modern Units - Steam Heat - Combination Tub and Shower - TV - GOOD
RESTAURANT - TEXACO SERVICE STATION. Owned and operated by Mr. &
Mrs. E. K. Hanks.
NOTE: It's interesting that the restaurant and service station
got all upper case letters and the actual amenities offered didn't.
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Photo(s): 2013
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