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South West Motel

1000 E. Santa Fe Ave., Grants, NM
Phone: 505-287-2935

East < GO > West

Towards the east end of old Route 66 in Grants the 1950s 24 unit Lariat Lodge lives on as the South West Motel. In between it operated as the Southwest Lodge for awhile.

In today's cellphone world the sign on the building still notes that they offer "D D Phones" most likely meaning "direct dial phones" in the rooms, a throwback to the time when motels and hotels transitioned away from having the front desk or switchboard staff assist with every outgoing call.

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Vintage Advertising Highlights

New - Quiet
The Lariat Lodge
24 comfortable and attractive units with the finest furnishings, tiled baths, tub and shower, and automatic panel ray wall heating. This fine new motel offers unsurpassed comfort and complete accommodations for an enjoyable visit to the Uranium City with singles, doubles, twin beds and family connecting suites.

NOTE: The mid-50s Lariat Lodge was no longer "new" when this postcard was mailed in 1961. No mention of phones , radios, TVs, or styles of bathrooms.
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Photo(s): 2009